Your LinkedIn profile is important because it’s a way to display your resume interactively and visually. It should always be up-to-date with your most current professional and career-related information. By creating an awesome LinkedIn profile and keeping it up-to-date, you are a step ahead of the competition when applying for a job!
Check out the five tips below for creating an awesome LinkedIn profile that will make you stand out and get noticed!
Use a professional photo as your profile picture. When someone sees your profile on LinkedIn, the profile picture is most likely the first thing he or she will notice. Your profile picture is on your page, beside everything you post that shows up in LinkedIn’s newsfeed, and in the “People You May Know” section. Your picture should reflect the professional image you want to create. Never use a blurry or inappropriate photo. Make sure you are dressed professionally in the photo. Also, you don’t need to change your LinkedIn profile picture often. Choose a professional one and stick with it!
Add work history and education to your profile. LinkedIn is your living resume. Your profile should include your work history and all education. If you are younger, and just starting out in your career, include your complete work history. Yes, even the fast-food restaurants you worked at. If you started working when you were 15 years old, you want to show that, especially since your work history will be shorter. If you already have some experience in your career, include all relevant past jobs. Yes, this means you can leave out the waiter job if you want to. Go in depth in the description of each job. Include all duties you were in charge of completing and anything you managed. Be descriptive and detailed. Make sure to add the dates you were employed by each company.
Always add all education to your profile, including associate, bachelor’s, master’s, and doctorate degrees. Include the specifics of what you studied, the dates you were enrolled, and the degree you earned. You can also include specific classes you took.
Add examples of work you have done. LinkedIn gives you the option to added examples of work you have done to your profile. This can include projects, presentations, designs, articles, and anything else you created. Adding examples of your work to your profile is a great way to show off your skills to potential employers. When a hiring manager checks your LinkedIn profile, and immediately sees examples of professional work you have done, they will be more interested in you because they already know the quality of work you produce!
Ask for recommendations. You can say you are awesome, but it’s always better when someone else says you’re awesome! Current and former supervisors, coworkers, classmates, colleagues, and anyone else you have a great professional relationship with are great people to ask for recommendations on LinkedIn. Recommendations on LinkedIn provide the same type of creditability as references on a resume. Remember, always ask for recommendations from people you are sure will give you a positive one!
Add skills to your profile. LinkedIn gives you the ability to add skills that you are proficient in to your profile. This serves the same purpose as the skills section on a resume, to show off the things you do very well. Different skills are relevant to different jobs and industries, so keep this in mind when choosing which ones to include. You can add up to 50 skills to your profile, and can sort them so the most important ones show at the top. LinkedIn will list your first 10 skills as “Top Skills” on your profile.
By following these five tips, you can create an awesome LinkedIn profile, get noticed by hiring managers and recruiters, and get the job of your dreams!
Meet our Author!
By Jennifer Cruse| Senior Social Media Strategist
Jennifer attended West Virginia University and earned both a Bachelor of Science in Public Relations and a Master of Science in Integrated Marketing Communications. She began working for a group of colleges before graduating with her Master’s. In this role, Jennifer helped manage all marketing activities. This included more traditional marketing like TV and radio, and also modern marketing like social media and digital ad campaigns. Jennifer is experienced in creating high-level strategies and operational tactics. She believes marketing is both an art and a science, because it takes an artist to create and a scientist to measure the results. Jennifer is super excited to be in her current role as Senior Social Strategist at Sutherland! When not working, Jennifer enjoys spending time with her two sons. Playing outside, swimming, and basketball are some of their favorite things to do! She also enjoys reading about all things science and technology!